"After a tour through FruitMasters's packaging departments, I'm always amazed at how much technology goes into something as seemingly simple as a strawberry punnet," says FruitMasters's brand manager Tim Kievits on LinkedIn.

"We added five of these robot arms this month. They load 75 packages into the crate per minute. This is another great efficiency improvement by all those co-workers involved. Everything for an ultra-fresh, consistent quality."

His colleague and operations manager, Freek Versteeg, shared the clip below featuring the latest case loader. It now also runs on the blueberry line. "It tastes of more!"

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